Puzzled Recordings
Brand Launch & First Release
Puzzled Recordings is a record label and project I started as a platform to release electronic music and collaborate with artists in the process. Inspired by the approaches and aesthetic of classic UK tech-house labels of the 1990s, Puzzled aims to inject fun into it’s approach to sound. With no fixed identity ‘rules’ other than the logo, the identity nods to the experimental magic of electronic music, wonky sound manipulation and the playful energy elecronic music brings. Puzzled is for the music, for the artists, for the heads.
Creative Direction - Will Puglielli
Design - Will Puglielli
Illustration - Ika Jumali
Copywriting - Lily Dalton
